Shinwoo Company announced on the 27th that it participated in the ‘Cosmobeauty Seoul 2026’ exhibition held from May 27 to May 29 at COEX, where it showcased an online proofing system that enables customers to verify desired colors directly.

This new online system addresses the inefficiencies associated with the traditional email file transfer method, enhancing operational efficiency and convenience for clients by allowing them to monitor every stage of the printing process, from project file submission to real-time color verification and sample cutting.Shinwoo, a package specialist with 40 years of experience in South Korea's paper packaging industry, manages the entire process from design and planning to printing and post-processing.

Its latest capabilities include diverse paper packaging solutions, such as boxes and custom structural packaging, tailored to meet the specific characteristics and objectives of clients.

The company’s acquisition of two HP Indigo digital printing presses enables it to efficiently produce small batches and varied designs, providing unique printing quality and swift market responsiveness.The adoption of the HP Indigo 30000 digital press, marking Shinwoo as a pioneer in South Korea, illustrates a significant shift from analog printing limitations to high-quality digital solutions.

HP Indigo’s liquid electrophotography (LEP) technology offers exceptional print quality, variable data processing, and shorter product development cycles, positioning the company favorably within the current production landscape.Furthermore, Shinwoo has recently developed an innovative paper packaging solution, ‘Paper Tray’, which replaces plastic trays in packaging for cosmetics, food, and daily necessities.

This initiative aligns with global environmental regulations focused on reducing plastic usage and enhancing resource circulation. The paper tray, designed with combined sheets in a wave structure, optimizes product stability while maintaining durability and recyclability, catering to the increasing demand for sustainable packaging solutions.This product benefits from special water-based coatings for enhanced recyclability and allows for varied printing expressions, supporting brand differentiation strategies.

The digital printing system enables a flexible response to multi-SKU, short-run production, making it a prime solution for customized packaging needs.Through ongoing research and development, Shinwoo has strengthened its partnerships with leading domestic beauty and food brands, including Amorepacific and CJ CheilJedang, receiving positive market feedback.

The ‘Paper Tray’ solution aligns with the EU's circular economy policies and packing regulations, emphasizing its potential to contribute to reduced plastic consumption and carbon emissions.Shinwoo’s CEO, Yoo Mun-jong, noted the heightened industry interest in the ‘Paper Tray’ as eco-friendly packaging gains importance in ESG management.

The firm is actively pursuing marketing strategies to reinforce its presence in both domestic and international markets, thereby contributing to the sustainable packaging industry’s advancement.Shinwoo's commitment to continuous innovation underscores its belief that adapting to change is essential for survival.

The successful development of the ‘Paper Tray’ exemplifies this ethos, overcoming traditional limitations by producing a paper tray that can replace plastic through innovative techniques.

As it continuously expands application areas for the ‘Paper Tray’, Shinwoo aims to create new markets and enhance product offerings while contributing to the future of the environmentally conscious packaging industry.